To better understand the LUA project from the inside, we interviewed Vivien Muller, CEO of MU-DESIGN.
– Where did the idea of LUA come from?
VM: The idea is part of a larger concept that I like to call “emotiv-tech”: it creates a layer of emotion on technology. From this came the idea of the flower pot to turn the needs of the plant into universal emotions that are easily interpretable.
– What has been the biggest challenge so far?
VM: There were many … But I would say the production of our first product; ULO. Then probably looking for investors (as well as) good partners.
– How many LUA can you deliver for Christmas 2019?
VM: Everything will depend on the result of the Indiegogo campaign, we hope to have the same evolution as for ULO. Our goal would be (to reach) at least 1000 pre-orders from LUA for a delivery scheduled for December 2019.
– What (are the) next steps for your company in 2019 or 2020?
VM: It’s very important not to get lost and focus on one project at a time, so the next (big) step will be to produce and deliver LUA. Then, the idea will be to improve the existing products while keeping this idea of emotiv-tech. I already have so many ideas for future projects, but every thing in its time…
To pre-order your LUA, click here:
A plant LUA VS. the current plants at Koosmik…